Wednesday, July 11, 2007

Social Networking Websites

Social Networking

Why are there all of a sudden so many social networking websites popping up like the rain drops in a rainy season. According to a recent Pew Internet & American Life Project survey more than half (55%) of all online American youths ages 12-17 use online social networking sites.

Within a search of two minutes I found the following websites:

This WikiPedia link has a massive list of social networking websites.

All these websites provide business and social networking and interaction tools. And if you believe the trend, many of these websites are great hits among the young as well as the professionals. Amazingly, some of them are outright silly. Take for instance Twitter. It beats logic why people would even visit the website, leave alone use it for leaving ultra-boring messages. An average MySpace page is so gross to look at.

Some SEO experts are already suggesting you to invest your time on these websites to generate quality traffic to your websites and blogs? But is it really worth it? Depends on what sort of traffic you want and how much spare time you have got. If you are a big company or a rich entrepreneur, sure you can hire someone to interact on these websites on your behalf because extra traffic doesn’t harm (if you can bear the bandwidth cost). But if are a one-man-woman team then every minute you spend promoting your service is precious. Maintaining social networking website can easily turn out to be a time consuming affair.

But Social Networking Websites are not useless

Social networking websites, if used correctly, can definitely help you build brand awareness and create the right buzz for your service or product, especially for services and products that would appeal to the frequenters of these websites. The power of social media websites lies in the massive amount of traffic they generate. Currently numerous films and other entertainment programs are being promoted through various social media websites.

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