Truemors WHAT IT IS: Truemors covers what it calls "true rumors," or reader-submitted items that span a range of topics and include both news and rumors. Essentially, the site is designed to make sure its users are in the know. HOW MUCH: Kawasaki started it with less than $13,000. HOW POPULAR: The site is getting 150,000 page views a month.
Guy Kawasaki decided to start a Web 2.0 site called Truemors, www.truemors.com. He wanted firsthand experience with social media, and wanted to see how cheaply he could start and run the site.
Tuesday, October 02, 2007
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